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Pumpkin Spiced: From Concept to Launch
Project Type
Entrepreneurial Project
Date
August 2025
Pumpkin Spiced Porch is a seasonal business I'm building from the ground up, set to launch this year. I've developed every facet of this venture, from initial concept and visual identity to comprehensive operational planning, marketing strategy, and sales execution. My work encompasses creating a cohesive brand experience, designing all collateral, and establishing scalable systems for ordering and fulfillment. I also crafted a targeted go-to-market plan designed to reach both residential and small business customers. This project stands as a testament to my ability to transform a business idea into a fully operational entity, skillfully balancing creative vision with strategic implementation, and ensuring every detail contributes to a strong, cohesive brand.









